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Est. Swindon
Wiltshire, UK
Artifexa Marketing Operations
Vol. IV · No. 07
The Visibility Edition

A working paper on being found before the call

Great firms shouldn't have invisible marketing.

rtifexa runs Marketing Ops for referral-led specialist consultancies: the monthly rhythm that turns your expertise into work buyers can actually find.

It exists for firms with the knowledge, the proof and the insight, but inconsistent visibility between referrals. We make the machine, and we run it without pulling senior people off delivery.

You receive: a written, prioritised plan of your visible trust, search & enquiry gaps, and a clear verdict on whether Marketing Ops is a fit. A plan you keep ◆ honest no-fit advice ◆ reply within one working day.

The Problem

Buyers judge expertise long before they make contact.

Referrals still matter, but buyers now search, compare pages and read expert content long before a call. The knowledge is there. The visibility isn't. Three places it breaks down:

Pages explain, but never persuade.

Service pages describe the delivery, but never say why a buyer should trust the firm behind it.

Momentum keeps stalling.

Search and content work happens occasionally, then loses rhythm the moment delivery gets busy.

Reporting shows activity, not action.

You see what was done, but not the next commercial move worth making.

Services

Start with the gap. Scale only what proves useful.

A staged model. The first commitment is clear, the next step is justified, and retained work only follows once there is a rhythm worth keeping.

Visibility Review →

A paid, evidence-backed diagnosis of your visible trust, search and enquiry gaps, with a prioritised plan you keep.

£750
Start here

Marketing Ops Pilot

Work through one clearly defined marketing problem and leave with a practical action report.

Scoped after review

Marketing Ops Core

The monthly rhythm: campaign planning, SEO-led articles, email briefs and decision-ready reporting.

Scoped after review

Marketing Ops Partner

Senior input, website structure and visibility work joined into one retained operating model.

Scoped after review

The Proof

A delivery rhythm you can inspect.

STEP I

Observe

Website, search, enquiry & reporting gaps.

STEP II

Plan

Buyer questions become pack priorities.

STEP III

Produce

Content & email through your approval.

STEP IV

Report

What changed, what matters, what's next.

Can you afford to be invisible?

Exhibits · what lands each monthSAMPLE · ILLUSTRATIVE

Exhibit A · Monthly campaign pack

LinkedIn posts, an SEO-led article brief and an email campaign, planned around one buyer theme.

Exhibit B · Decision reporting

A monthly report that reads what changed and recommends the next commercial action.

Website & search

Monthly visibility for a real client.

Blunsdon Blinds: 1,200+ unique visitors and 3,100+ page views over the last year. Case study →

Workflow product

Reusable email systems, built from scratch.

TemplateHedgehog turns lifecycle campaign thinking into structured production assets and reusable components. Case study →

Reporting

Activity turned into decisions.

One delivery workflow (onboarding, campaign packs, approvals and reporting) so monthly activity becomes decisions you can read. How we deliver →

Who runs it

Company-led delivery, not an account layer.

Artifexa keeps delivery close to the work, turning the judgement usually trapped in sales calls, project reviews and delivery decisions into marketing buyers can actually see.

The point is specific work, honest advice and a clear recommendation on what to do next, without adding an account layer between you and the delivery.

Artifexa · Swindon, Wiltshire

Pricing

Choose the smallest useful commitment.

The entry point

£750 one-off · fixed fee

The Visibility Review

A written, prioritised plan of your visible trust, search and enquiry gaps, and a clear recommendation on whether Marketing Ops, our monthly marketing rhythm, is even a fit.

Book the review Pay £750 now
  • ◆ A plan you keep
  • ◆ Honest no-fit advice
  • ◆ Reply within 1 working day

Notes &
Queries

What is Marketing Ops?

Marketing Ops (marketing operations) is the ongoing system that turns a firm's expertise into consistent marketing: planning campaigns, producing content, managing approvals and reporting on what to do next. Artifexa runs that monthly rhythm for referral-led specialist consultancies so visibility no longer depends on spare time.

What does a Marketing Ops provider do for a consultancy?

It plans each month's campaign theme, drafts buyer-led LinkedIn posts, SEO-led article briefs and an email campaign, routes everything through your approval, then reports what changed and what to do next, without pulling senior people away from delivery.

How is it different from a marketing agency or a fractional CMO?

An agency usually sells campaigns or channels and a fractional CMO sells strategy time. Marketing Ops is the delivery rhythm in between: a repeatable monthly system that turns your existing expertise into reviewed, published work and clear reporting.

How do we start?

Start with the £750 Visibility Review. Payment comes before the review starts. The written review then sets out the first fixes and any sensible implementation route.

Do you replace our internal marketer?

No. Marketing Ops works best as specialist delivery support for teams that know what they want to say but need a consistent monthly rhythm to actually ship it.

Who is Artifexa for?

Referral-led specialist B2B, technology and security consultancies with real expertise but inconsistent visibility between referrals.

Do you still do websites and SEO?

Yes, as supporting work inside Marketing Ops. Website, SEO and GEO improvements are scoped as focused sprints when they help visibility, trust or enquiries, rather than sold as standalone packages.

The
Enquiry

Send the context. Get the route.

Name, email and website are enough. A direct written reply, normally within one working day.

  • Direct written reply, no automated sequence
  • No pressure to retain
  • If it isn't a fit, you'll be told directly

Payment, availability or context for the paid Visibility Review.

Your details are used only to respond to your request. By sending this form you agree to the privacy notice. If the form fails, email hello [at] artifexa.co.uk directly.